John Empson is the creator of the Eden Sessions at the world-renowned Eden Project Venue in Cornwall. He has booked every single act that has played at the venue ever since its inception in 2002, including Muse, Oasis, Elton John, Blondie, Bjork, Lionel Richie, Paul Weller, Mumford and Sons, Blink 182, The xx, Tom Jones, and Van Morrison to name a few. When it comes to knowing how to get the big names interested, he has the secret. He is also one of the masterminds and promotor behind The Legitimate Peaky Blinders Festival, a fully immersive themed event held in Birmingham which operated in 2019 to great critical and commercial success.