Lianne originally trained as an actor successfully working in theatre, film, TV, radio and commercials. She eventually moved away from the Arts to dedicate her career to event management. She enjoyed a successful freelance career as a senior event manager and account manager for various high-end brands such as Westfields, Topps, BMW, Mini, Lucozade and Johnnie Walker. Her success led her to create her own event design company, Blonde Army, in 2017. As creative design and hire studio offering a modern approach and aesthetics to weddings & events, Blonde Army are known for their fashion-forward concepts, creative edge and effortless luxury. Being a business owner and having a background in branding and marketing has led Lianne to support other businesses with their marketing, customer experience journey and brand presence.